Beringer Associates Technology Blog

SMBs cite cloud computing as revenue generator

Small and medium-sized businesses looking for ways to transform their IT infrastructures without devoting the majority of their budgets toward doing so are embracing cloud computing more than ever. The technology allows SMBs to pick and choose which services they want to migrate to a cloud-based environment where these applications are managed by a third-party vendor. This effectively frees up resources for customers, allowing them to focus strictly on internal tasks that promote long-term growth.

 

Some of the more popular uses of the cloud involve disaster recovery and data backup strategies. SMBs relying on the cloud for such purposes migrate mission-critical information to a off-site cloud where content remains available through the Internet. Should a firm experience a disaster or other disruption, employees have easy access to data following the incident, maintaining productivity even if they cannot work from the office. This is an essential capability for companies that may not be able to afford a prolonged period of downtime. If an organization’s office is uninhabitable for long enough, it can force the brand to close for good.

 

This ease of access is also a defining trait of employee communication and collaboration. Staff members can now use their laptops, tablets and smartphones to access content anywhere at any time, completing tasks on the road and in the field they could otherwise not accomplish with legacy equipment.

 

With so many advantages available through the adoption of cloud computing in general, it is no wonder SMBs are leveraging the technology to drive revenue. An Oxford Economics and Windstream Communications survey discovered two-thirds of respondents said the cloud has delivered revenue value to their companies, InformationWeek reported.

 

Cloud computing delivering other benefits
Another 71 percent of organizations are leveraging cloud services to achieve faster production time for new products and services.

 

Ed Cone, managing editor of Oxford Economics, said SMBs have small IT departments and do not always have the resources to bring in many consultants to assist them. These companies are also realizing the capabilities of the cloud in terms of fostering “greater collaboration and innovation, improved customer service,” according to the news source.

 

Cone added there is also “a strong correlation between those furthest along in adopting cloud computing and bottom line results,” suggesting firms just starting out with their cloud implementations will not experience the same benchmarks as businesses relying on the technology for a few years.

 

Adopt the cloud today
First-time cloud adopters interested in improving employee communication, collaboration and keeping critical data safe and accessible from disasters can receive 24/7 support from Beringer Associates. We are a leading IT service provider that helps customers maximize their investments in the latest solutions the IT industry has to offer, which fits cloud computing to a T.

 

We have been assisting clients for more than 20 years with not only adopting technologies and products, but maintaining these tools long after launch. We accomplish this by analyzing every company’s infrastructure and operational demands to craft a personalized IT roadmap that puts each firm in the best position to succeed over the long run. Should there be any disruptions along the way, our team of experts are available around the clock to limit the potential impact of these incidents.

 

Cloud computing is a way for even the smallest of businesses to replace aging IT systems with more agile options. The longer SMBs wait to adopt this solution, the longer their competitors will have the advantage. Take the leap to cloud computing with confidence by contacting Beringer Associates today.

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